Rita Row designs with the ease of the Mediterranean in mind—soft tailoring, natural fabrics, and silhouettes made for everyday movement. Founded in 2013 by Imma Serra and Xènia Semis in Figueres, Spain, the label balances quiet femininity with functional detail: dresses that travel well, knits that breathe, trousers cut to live in. Each piece reflects a commitment to responsible production and thoughtful materials, offering modern wardrobe staples that feel relaxed, considered, and enduring rather than seasonal.