The First Rite AW17 collection unfolds in the desert—quiet, architectural, and deeply intentional. Shot at Arcosanti, the experimental town in Arizona conceived by visionary Italian architect Paolo Soleri, the collection feels inseparable from its surroundings. Concrete forms, bronze patina, and long desert light echo the grounded simplicity that defines First Rite clothing.
At YUCCA, we’re drawn to pieces that reflect a way of living rather than a moment in time. The First Rite AW17 collection captures that feeling exactly: understated silhouettes, thoughtful materials, and clothing designed to soften and evolve with wear.
Why Arcosanti Was the Perfect Backdrop for First Rite
Built on values of community, environmental accountability, and “lean” alternatives to urban sprawl, Arcosanti is as much a philosophy as it is a place. Those ideals align seamlessly with First Rite’s design ethos—slow fashion, intentional construction, and a deep respect for form and function.
The stark geometry of the architecture paired with the vast high-desert landscape creates a natural frame for the AW17 collection. Each piece feels calm and assured, designed to exist without excess. This is clothing that doesn’t compete for attention—it earns it quietly.
What Defines the First Rite AW17 Collection
The First Rite AW17 collection is rooted in restraint and refinement. Every detail is purposeful, every silhouette considered.
Clean, wearable shapes that move with the body
Neutral, earth-driven tones inspired by desert light
Fabrics chosen for longevity, comfort, and daily wear
Pieces designed to layer effortlessly across seasons
First Rite at YUCCA
We’ve carried First Rite for years because the brand consistently delivers clothing that feels honest, wearable, and enduring. The AW17 collection is a distilled expression of everything the label does well — timeless pieces that become part of your daily rhythm rather than a seasonal statement.
If you’ve loved First Rite in the past, this collection will feel instantly familiar, yet quietly elevated.
These are garments made for real life — easy to style, easy to live in, and endlessly adaptable. First Rite clothing speaks to women who value simplicity with depth and wardrobes built slowly, with intention.
Shop First Rite Clothing
Explore the First Rite AW17 collection online or in-store at YUCCA.
Shop First Rite At YUCCA→
Photography by Maria del Rio
Instagram: @delriophotography